Okay, so I’ve been seeing a lot of hype around e.l.f. Cosmetics lately. It’s known for being super affordable, but I was skeptical. I mean, can makeup that cheap really be any good? Is e.l.f. Cosmetics legit? I decided to put it to the test and see for myself.
The Experiment Begins
First, I did a little digging online. I wanted to know what I was getting myself into. I learned that e.l.f. stands for “Eyes, Lips, Face,” which is pretty straightforward. They offer a wide range of products, from primers to palettes, and everything in between. I also found out that they’re based in Oakland, which is cool.
Then I started looking at reviews, and they were mixed. Some people swore by e.l.f., saying it was their holy grail brand. Others warned to stay away, calling it a scam. I found out about a fraudulent online store called *, I should definitely avoid that one.
- The Good: Many praised e.l.f.’s quality despite the low prices, especially their concealers and primers. It seems a lot of people consider these products must-haves.
- The Bad: Some folks mentioned issues with certain products, but it wasn’t a dealbreaker for most. It seems like with any brand, there are hits and misses.
- The Ugly: I discovered that there are some fake e.l.f. websites out there trying to scam people. That’s a big red flag, so I made a mental note to only buy from trusted sources.
Then I delved into the ingredients. I found that e.l.f. Cosmetics strives to provide transparency regarding the ingredients used in their products, like Dimethicone. While the specific ingredients can vary across their product range.
According to reports, I know that e.l.f. decided to close its own stores to focus on its online presence and partnerships with other retailers. This made me realize that e.l.f. is really serious about their online game.
Armed with this information, I decided to place an order on the official e.l.f. Cosmetics website. I picked up a few things that had consistently good reviews, like a primer, a concealer, and a setting spray. I figured these would be a good starting point to gauge the brand’s overall quality.
Putting e.l.f. to the Test
When my order arrived, I was excited to try everything out. I started with the primer, and I was pleasantly surprised. It felt smooth on my skin and blurred my pores nicely. Next, I tried the concealer, and it did a decent job of covering up my dark circles. Finally, I used the setting spray, and my makeup stayed put for most of the day. It wasn’t the most long-lasting setting spray I’ve ever used, but it got the job done.
The Verdict
So, is e.l.f. Cosmetics legit? Based on my experience, I’d say yes. It’s not perfect, but for the price, it’s definitely worth checking out. The products I tried performed well, and I didn’t experience any negative reactions. The brand is ethical and gets an acceptable Good Shopping Guide ethical score.
Of course, everyone’s skin is different, so what works for me might not work for you. But if you’re looking for affordable makeup that doesn’t suck, e.l.f. is a great option. Just be sure to buy from reputable sources to avoid getting scammed.
I’ll definitely be trying more e.l.f. products in the future. I’m curious to see what else they have to offer. Have you tried e.l.f. Cosmetics? What are your thoughts?